Are you prepared for the unexpected?
The Unexpected is inevitable. And when it happens, you need to adapt quickly and easily, even if the unexpected event is a Covid Lockdown.
Lockdowns can cripple your business for weeks or months at a time, even for the prepared.
We offer SEO services that will help your website rank higher in Google during this type of event so that customers can find you.
You’ll also receive an emergency plan with our services on handling covid lockdowns without being affected as much by them.
We can help ensure that your business doesn’t suffer from any downtime while still providing a valuable service or product for your customer.
YOU CAN LEARN MORE FROM THESE IMPORTANT STEPS:
COMMUNICATION OVERHAUL
As people’s priorities and schedules change, you may need to rethink your communication strategy.
You can do this by changing the content of newsletters or blogs that are going out to customers post-COVID-19.
It would also be wise for any company in a similar situation as yours needs to take time getting acquainted with their new type of customer who is now more concerned about doubts, fears and questions related to COVID-19
TAILOR-MADE LANDING PAGES
If it appears that your site has many purposes, then you should not expect much success with having single-purpose landing pages because end-users will be less inclined to navigate on their own and choose where they wish to go next.
Creating a great landing page can be tough but luckily there are tools to make it easy. Use your website CMS if you want, however, I recommend using one of the many Landing Page Tools available online where you will find templates for all types of pages (eCommerce sites, lead magnets, etc).
UX (USER EXPERIENCE) OVERHAUL
So it’s important to find a balance between both that gives you better results than either of them individually would have been able to do on their own.
TECHNICAL SEO
Add a section for SEO recommendations to your weekly meeting’s agenda, ask the SEO experts to make a robust business case for each of their suggestions and ensure they stay at the top of everyone’s priority list!
This won’t go unnoticed in these changes end up increasing visibility or site performance- both beneficial in terms of conversion rates.
Most businesses need a digital marketing lockdown contingency strategy to keep them in the game. The first step is making sure they can be found online and have an enticing user experience that will get people clicking through, but this is just one part of the equation-to win over customers once on site, it’s important for their needs to match up with what your company has available.
A lockdown is one of the most horrific things that can happen to a business, and it’s an event where having some digital marketing strategy becomes essential.
The Internet still works during a lockdown. As long as your company gets found and has an online service mechanism, you can minimise the impact of a crisis.
We understand the challenges businesses face when it comes to digital marketing.
Our SEO experts help you reach your target audience, whether they are inquisitive about a new product or service or need information about the company.
We have helped clients’ float’ in previous social crises by providing an emergency plan that included real-time messaging and other special communication tools.
We have more power and opportunity in our hands than any generation before us.
But with every great new idea or invention comes a change for the worse, one that will shake up industries as they try to adapt to this modern world.
The days of living on auto-pilot are over; if you want to succeed in today’s society, get digitally equipped and prepared for the unexpected in your business.
When you’re running a local business, your success depends on reaching people in your area, even during unexpected global catastrophes.
Our SEO services team is ready with expert strategies and solutions for all kinds of related severe events—from lockdowns, economic downturns and fierce competition.
We know how to make sure that even when no one can go out or do anything at all, they still can access your products and services! So get more sales opportunities for your business—and less stress about unpredictable events.
Aardvark works have successfully built multiple 6 and 7 figure SEO strategies for local businesses and increased their organic traffic by 50% over eight months, an outstanding accomplishment!
𝘼𝙉 𝘼𝘾𝙏𝙄𝙑𝙀 𝙒𝙀𝘽𝙎𝙄𝙏𝙀, 𝘽𝙐𝙏…𝘾𝙍𝙄𝘾𝙆𝙀𝙏𝙎
I once had a website, but it was more a fancy online digital business card.
I knew the importance of SEO, which helped me rank on page 1 for all my significant keywords and got me to number one locally! My only problem?
I couldn’t get people interested enough to book calls.
I had a significant turning point about what the perfect website needed to be.
A lead generation mechanism with digital marketing tools working 24 seven on my behalf.
𝙈𝘼𝙆𝙄𝙉𝙂 𝘼 𝙐-𝙏𝙐𝙍𝙉
I decided to get more serious about taking steps towards bigger goals that would help me succeed in this industry.
So it was only natural for me to start looking into how other businesses handled their own success stories!
What was my motivation behind this new shift?
I didn’t want my business to consume 24 hours daily, pouring all my time and energy into it for absolutely no financial return.
Now that you know the reason why let me tell you more about myself!
I am one-of-a-kind in terms of what I do locally – with a skill set focused on getting clients in front of interested clients.
It’s fascinating work that requires both technical expertise as well as patience, but once your company starts seeing results?
The feeling is incredible!
So if there ever comes the point when your Taranaki needs an extra hand or two (or three!), give me a call so we can get started right away.
Imagine how much more money you could be making if your website could always promote your products or services 24/7.
Unfortunately, many businesses don’t make this possible because they can’t keep up with the competition. Internet users switch from one site to another at an alarming rate of speed!
Google searchers are often looking for additional information before taking any next steps, unsure of what action would work best for them.
𝙀𝙓𝙋𝙊𝙎𝙄𝙉𝙂 𝙏𝙃𝙀 𝘿𝙄𝙍𝙏… 𝙎𝙃𝘼𝘿𝙔 𝘾𝙃𝘼𝙍𝘼𝘾𝙏𝙀𝙍𝙎
As the owner of a digital marketing company, I’ve done SEO for businesses in almost every industry across New Zealand.
You may have heard that you can spend as little as $150 on search engine optimisation services to get your business ranked on Google.
But let me tell you first hand from experience: this is impossible if it’s any competitive market!
Those who offer shady services hide behind their computers or practice tactics that will get you stung by Google.
SEO agencies are still selling outdated and unnecessary services.
The most recent generation of SEO sprints is perfect for your business, more budget-friendly, accessible and offers you a clear path to visible results.
SEO agencies have been trying to sell ongoing search engine optimisation (SEO) services that were never necessary in the first place.
𝙊𝙐𝙍 𝙋𝙊𝙄𝙉𝙏 𝙊𝙁 𝘿𝙄𝙁𝙁𝙀𝙍𝙀𝙉𝘾𝙀
We provide SEO services that are different. We work in stages called sprints. Our audits show what needs must get done to get your business more visibility.
We love to work with clients looking to build a new website or modify an existing site.
We love companies seeking more customers that operate in high search volume sectors like construction or retail.
These businesses have a significant chance at being found on Google without any issues and get massive financial wins!
The small amount of success they’ve seen with their SEO or social media campaigns is not enough for them to be satisfied.
Instead, these people want something more long-term that will yield positive results.
As the primary function of the Internet is to connect people with products and services providers, Google’s algorithm uses various ways to filter through search queries.
As a result, it has evolved from simple keyword searches into more complex analytical systems that collect data on users’ browsing behaviours and location.
You may not have a silver bullet for getting your ideal customers, but data mining tools can help you get right in front of them at the perfect time.
One of the biggest hurdles to generating more business is creating a consistent stream of leads.
Suppose you don’t have a lead generation strategy. In that case, it can be difficult for your company to get ongoing sales opportunities.
But what if there was a way that could get in front of prospects when they’re most interested?
Deep data mining tools identify which demographics visit your website and what part of the buying cycle.
They could also be looking up product information or checking out reviews online before making purchase decisions.
By identifying potential customers’ needs earlier in this process, we’ll know what SEO content will trigger and earn a click.
WHO CAN WE HELP?
So who are we looking for as clients?
⚡Those who don’t have any analytics installed across their website assets.
⚡Those without keyword tracking installed.
⚡Those looking to build new websites.
⚡Those needing an SEO consultant for site re-vamps, website conversion consultation, SEO audits
⚡Local contractors, franchises, high volume search businesses, high ticket product/service providers
⚡Those who have had previous SEO work done and it flopped.
⚡Those who have had Google penalties
⚡Those who cannot move beyond a certain spot in the search engines.
⚡Those who are relocating or expanding geographically.
⚡Those needing to expand their business.
𝘼𝙍𝙀 𝙔𝙊𝙐 𝙍𝙀𝘼𝙇𝙇𝙔 𝙋𝙍𝙀𝙋𝘼𝙍𝙀𝘿?
You are missing out on opportunities to get prepared for any unexpected events. So then, the first thing you need to do is set up an online mechanism so your customers can connect with you during unforeseen circumstances.
It’s not enough to wait around until something happens!
You also need help figuring out what new service or product would work best under various scenarios like lockdowns or natural disasters.
If you have no online mechanism to connect with your customers during a disaster or a lockdown, help is needed.
Having a shiny website that doesn’t generate leads is nothing more than an outdated business card.
If you want to find new ways of serving people and get in front of your ideal demographic, then we can help.
Disaster is always on the horizon, and reparation for these events can help your business survive and even thrive during unforeseen circumstances.
However, most people are ill-equipped due to their lack of foresight life is built around convenience, not survival skills!
Preparing for emergencies is always stressful and challenging, but these unforeseen disruptions can give you more reasons to prepare.
Suppose your company has experienced struggles in the past or is still not prepared for another disruptive event.
In that case, it’s time to take action now!
It’s not all gloomy. All is not lost!
There are always options, and there will be better days ahead in the future, I promise.
You deserve success for your family, employees and the wider community – share this message with someone who needs encouragement as well 🙂
Take care,
Burt